Barilla’s Heart-Shaped Pasta Is Back a Month Before Valentine's Day

Mar. 15, 2025

Barilla Love pasta.Photo:Courtesy of Barilla

Courtesy of Barilla

It’s im-pasta-ble to not get in the Valentine’s Day spirit with Barilla’s latest product.

The noodle brand’s heart-shaped pasta has returned as of mid-January, giving fans a month to prepare for their V-Day meals.

The limited-edition Barilla Love pasta is considered a twist on the rigatoni shape, according to a press release. Boxes are available in grocery stores nationwide and onAmazonfor $4.50.

Pasta lovers flocked to stores — one fandocumented her 25-box purchase— and to the comment section ofBarilla’s Instagram postabout the product reprisal.

Grocery stores are flooded with new products in the new year, though they’re not all as romantic as Barilla Love.

On Monday, Jan. 13,Cheese Pizza Cheetos Puffslanded back in stores after a 20-year hiatus. The game-day-inspired snack still has the cheese, tomato, oregano and Italian seasoning flavors in each puff, just like it did when last available in 2005.

Cheese Pizza Cheetos Puffs.Cheetos

Cheetos

The snacks will be sold in grocery stores nationwide and online atsnacks.com.

Pepsi has its own Super Bowl-friendly newbie:Pepsi Wild Cherry & Cream. The new flavor, available in regular and zero-sugar varieties, will be available nationwide starting Monday, Jan. 20.

The flavor comes just months after Coca-Cola discontinued Coca-Cola Cherry Vanilla back in September.

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Jeni’s Green Smoothie Ice Cream.Jeni’s

Jeni’s

Last week, Jeni’s Ice Cream revealed anew Green Smoothie ice creamoption in their lineup. The pint takes inspiration from a green juice and combines spinach, banana, pineapple, orange, mango and coconut cream.

Despite the healthy hue and lettuce listing in the ingredients, the ice cream brand asked customers to “trust us” that is is “delicious” in a press release. Fans won’t find the treat in the freezer aisle at their local grocery store. This dessert is only available in Jeni’s scoop stores or online.

source: people.com